Friday, January 10, 2014

5 Reasons Why Your Business Needs a Blog Right Now


I'm just going to keep this simple and straight to the point. If you own a business right now or are hoping to start a business a blog is a necessity for you. Here are some reasons why:

1. Build rapport with your readers. Allow them to get to know you, like you and trust you.

2. Provide valuable content that people will want. When we learn something from someone we tend to look to them for information. This could be you through your blog posts.

3. Referrals. You know that this is the best way to get business. When you provide something valuable to someone and then they share it you are receiving the best kind of exposure- free and trustworthy.

4. In comparison to the cost of outsourcing your marketing, blogging will cost nothing (except for time of course) and allows you to share your knowledge.

5.  Boost your Search Engine Optimization through having recent posts and other things like back links. In the most basic of terms, if you were to imagine Google being glasses they will see you better when you have more stuff on your blog.

If you are new to blogging and need some help here is some information on getting started.

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